Patelco, one of the country’s largest credit unions and a long time client of ours, celebrated their SF branch grand re-opening last Wednesday and an early morning line of 100+ people eagerly waited to get a look at the brand new interior. Or maybe they were there to collect the $75 being awarded to the first 75 people through the doors. This was just one of the offers we cooked up this summer to promote the branch and its move.
At the end of July, Patelco closed their current SF main branch doors and moved on up the street to 124 Second. With this new branch location opening just 75 yards away from the old, the goal was to make existing members aware of the move, so daily banking routines weren’t disrupted, as well as bring in potential members.
