Brand Identity
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July 9, 2009
Iron Logo Design Featured in New Anthology
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This week we found out that one of our logo designs is to be featured in the first edition of the brand new LogoLounge Master series book, titled Initials & Crests. The release date for the new volume is February… -
October 6, 2008
Timeless Design for Environmental Non-Profit
This month we launched the new brand identity for the Center for Resource Solutions (CRS) –
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a small environmental non-profit that consults and certifies state and national renewable energy facilities. Essentially they are a think tank for renewable energy… -
September 20, 2008
Helping Non-Profits Stand Out, Not Sell Out
As a non-profit organization how do you ensure you stand out from the crowd without spending a fortune on your marketing? It’s not an easy challenge, and one that can divide even the most unified boardroom.One solution is…
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September 17, 2008
Cost-Effective Packaging Design Sets Doctors’ Product Apart
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When emerging Naturopathic remedy company Apothe-Carry approached us to create a brand identity and packaging system, they posed an important challenge: how do you create a visually differentiating, cost-effective identity that ties into their position as the single most knowledgeable… -
January 11, 2008
The Importance Of Emotional Branding For Non-Profits
In a recent study, linking and organization to an emotion was found to be one way that non-profits can differentiate themselves from their competitors. And since giving is considered a function of a brand’s differentiation, having characteristics that stimulate emotion…
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